Commentary: turkgucu’s failure was preprogrammed

IMAGO / Passion2Press

On Monday Turkgucu Munich pulled the ripcord by filing for insolvency proceedings. The equally ambitious and ambitious project has thus failed miserably. This does not come as a surprise, rather the failure was pre-programmed. A comment.

Worlds between dream and reality

The goal was set quite high: In the summer of 2023, Turkgucu Munchen wanted to make it to the 3. League to the 2. Advancing to the Bundesliga. First from the stands, later certainly in the middle of it wanted investor Hasan Kivran full of pride with all involved to celebrate the jump into the Bundesliga Unterhaus. Even then, the 55-year-old would certainly not have been lacking in other big goals. Because ambition and vision, it became clear in recent years, were not lacking in the financier.

But a look at the here and now reveals a different, extremely sobering picture. Because from the 2. Bundesliga the club could hardly be further away. Ranked eighteenth in the table – even before the threat of a nine-point deduction due to insolvency – the team is one point behind a non-relegation spot and a full 33 behind leaders 1. FC Magdeburg. It is worlds apart between reality and pretension. The fact that third-league teams, not least for financial reasons, are not promoted to the Bundesliga after the 2. League, is known. But Kivran wanted to force the promotion with a lot of money. An endeavor that is unprecedented in the history of the 3. League has never worked. Could have been known – if one had taken a closer look at the league.

Too much dependence on Hasan Kivran

That Turkgucu has now failed, has several reasons. The Munichers were – as happens with many such projects – too successful too quickly, thanks to the contribution of a donor. A healthy foundation was missing after three promotions in a row from the sixth to the 3. League complete. And that, together with the great dependence on Kivran, is now breaking the neck of the Munich couple. Other sponsors could not be won in the past years. Although Kivran had repeatedly tried to sell shares. But the weak sporting performance had made this not too tempting. Even a main and jersey sponsor did not exist.

And even a planned IPO last year did not achieve the desired goal of broadening the club’s financial base. For seven weeks, 666.666 shares were bought at a price of twelve euros each, which would have brought the club around eight million euros. But apparently the goal was clearly missed, because without further notice the project was quietly postponed. Clearly, what shareholder would want to invest his money in such an imprudently managed club?. The risk-reward ratio was simply too bad, as the insolvency now shows. All those who bought shares will get back at most a fraction of their invested sum.

Another major weakness: the fan base did not grow either. When spectators were allowed, usually only a few hundred fans strayed into the huge Olympic Stadium. Like on Saturday against Havelse, when just 600 spectators came. With an average of just under 1.000 visitors, Turkgucu occupies last place in the spectator table. Earning money and further detachment from the patron, the Munich could not so of course.

No infrastructure, no plan

The infrastructure was not even remotely worthy of a third league team. There was no stadium of their own. During the first season, the home games were played in the Grunwalder Stadion, this season the Olympiastadion is the "home". Even this circumstance does not lead to the fact that potential fans and patrons could identify with the club. The club could not even call a training ground its own. Training was done on a grassroots sports facility. Also school classes use this place.

There have been no investments in this regard. The money was rather pumped into the squad – however, without any concept. Around 40 (!) New commitments within one and a half years illustrate the planlessness of Turkgucu impressively. A homogeneous troop was never to be recognized. This was particularly evident this season. And there was no consistency on the coaching staff either – on the contrary: With Alexander Schmidt (July 2020 to February 2021), Serdar Dayat (February to May 2021), Petr Ruman (July to September 2021), Peter Hyballa (September to November 2021) and Andreas Heraf (since January 2022), five coaches have been allowed to try their hand since the club’s promotion a year and a half ago.

A cautionary tale

The overdependence on a whimsical investor, the lack of a fan base, the non-existent infrastructure and the completely haphazard actions on the player and trainer market: All of this led to the pre-programmed failure of Turkgucu, which now faces an uncertain future. Relegation can no longer be avoided in view of the threat of a nine-point deduction, and it is also uncertain whether the Munich club will be able to compete in the Regionalliga next season. In the event that Kivran will not invest in the future and no new backers are found by the summer, it could even tear the club apart completely. Once again Turkgucu is a cautionary example for all clubs that want to get to the top quickly with a lot of money, but lack any kind of foresight. KFC Uerdingen did not fare any differently last year. But this was obviously not enough of a warning for Turkgucu.

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